Telegram CEO Pavel Durov appeared to endorse the web3 game Notcoin on Friday, which launched its NOT token on The Open Network (TON) blockchain yesterday.

“Notcoin, a Mini App on Telegram, reached 35 million active users in just a few months,” Durov wrote to more than 2.5 million subscribers in his Telegram channel. “This amazing success story shows how powerful the Telegram/TON ecosystems are for app developers.”

After minting its cryptocurrency on the TON blockchain on Thursday, Notcoin airdropped more than 80 billion NOT tokens to participants as it opened for trading on various crypto exchanges.

Notcoin players "mined" the in-game currency simply by tapping a Notcoin icon on their phone, with the amount accrued now converted into the NOT token at a 1000:1 ratio.

Prior to …