Catering to UK's Silver-Haired Spenders Is Savvy
07/04/2023 12:18
Across the retail sector, more visits and purchases from older people may help offset cutbacks from families who should be at the peak of their spending power.
Shoppers browse a window display at a Selfridges & Co. Ltd. department store in London on Thursday, May 25, 2023.
Photographer: Jason Alden/BloombergIn Marks & Spencer Group Plc’s flagship store close to London’s Marble Arch, more mature shoppers browse the Jaeger tops, brightly colored beach coveralls and printed midi-dresses.
An aging customer base for its clothing and home furnishings has long been a source of consternation for the high street bellwether. But right now, it could be the retailer’s biggest asset.