• BitGo launches a global platform offering trading, staking, and wallet solutions.
• Retail users will get cold storage, self-custody, and seamless wallet fund transfers.
• US sign-ups will enter a prize draw to win one Bitcoin.

BitGo, a prominent cryptocurrency custodian, has unveiled a global version of its digital assets solutions tailored to retail investors.

After over a decade of providing institutional-grade services, BitGo is now expanding its offerings to everyday crypto enthusiasts, bringing the same high-security measures that have made it a trusted partner for major companies and exchanges.

BitGo’s retail platform

The new platform, launched on December 2, provides users with a comprehensive suite of services including trading, staking, and wallet solutions. In addition, the BitGo retail platform incorporates regulated custody, which allows for both cold storage and self-storage options.

This dual approach enables users to have flexibility in how they manage their digital assets, whether through fully custodial wallets or by maintaining self-custody.

The platform’s flexibility extends to the ability to seamlessly move funds between custodial and non-custodial wallets within the same user interface. This integration gives retail investors the ability to easily manage and transfer their assets while maintaining a high level of security.

In a bid to attract new users, BitGo is also offering a special promotion. US customers who sign up for the service will automatically be entered into a prize draw to win one Bitcoin.

BitGo CEO Mike Belshe emphasized that the new offering is designed to provide the same institutional-grade security that has made BitGo a leader in the digital asset space.

BitGo’s entry into the retail space aligns with its broader diversification strategy. In recent months, the company announced plans to launch a US dollar-pegged stablecoin and a regulated platform for managing Web3 native tokens.

With a current valuation of $1.75 billion, BitGo serves over 1,500 clients in more than 50 countries, including high-profile names like Nike and over 150 crypto exchanges.

By entering the retail market, BitGo aims to bridge the gap in reliable custody solutions for individual crypto investors, cementing its position as a leader in the digital assets industry.