Video-sharing platform Rumble has reinforced its treasury diversification strategy by making a deeper move into digital assets with a $17.1 million investment in Bitcoin. 

Rumble Strengthens Treasury  

Nasdaq-listed video-sharing and cloud infrastructure company Rumble has announced the acquisition of 188 Bitcoin (BTC) for approximately $17.1 million. The investment marks a significant milestone in the company’s broader Bitcoin treasury strategy, with the purchase made at an average price of $91,000 per BTC.

The move aligns with Rumble’s earlier commitment to allocate up to $20 million of its corporate reserves to Bitcoin. The company stated that the asset would serve as a hedge against inflation and macroeconomic uncertainty.

CEO Chris Pavlovski addressed the …