Every Car on the Road Looks the Same. That Wasn’t Always the Case

09/02/2023 22:05
Every Car on the Road Looks the Same. That Wasn’t Always the Case

A new book details the best, worst and wackiest designs from the likes of BMW, Cadillac, Mercedes-Benz and more.

It’s easy to feel bored with new cars today. Designs driven by safety and emissions standards have reduced many of them to looking like lozenges or home appliances at best. Half the time, if you remove the brand badging, it’s difficult to tell them apart. That’s if you can remember them at all.

Here’s an antidote for the malaise: The Atlas of Car Design ($150, Phaidon) by Jason Barlow and Guy Bird. It’s a symphony of fins, wedges, bubbles, rivets, pop-up headlights and hundreds of air vents located in the most unexpected places. Organized by region, country and timeline, the more than 650 vehicles from 190 automakers and 30 countries—plus associated advertising, studio shots and vintage photography—are pure delight to see.

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