Billing it as the first instance of a major mobile game developer building a crypto game from the ground up, Take-Two subsidiary Zynga announced its new Ethereum-based title "Sugartown" in August. 

In roughly three weeks, thousands of the game's access tokens, called Oras, have generated more than 3,000 ether (about $5 million) in trading volume, according to OpenSea data. That yield comes as the NFT market continues to face a steep decline in volume and active traders.

The floor price for Oras is currently sitting at about $430, also according to OpenSea.

Take-Two, developer of the well-known "Grand Theft Auto" franchise, acquired Zynga last year. Zynga is the publisher of the wildly popular FarmVille game. In August, the two companies announced "Sugartown" as their first foray …