Only 7% of users who first interact with Ethereum will continue to do so even after a year, latest Token Terminal data on October 9 shows. This statistic means that roughly 93% of users will stop using the platform to transfer tokens or deploy smart contracts within a year. This suggests that the platform (or its underlying technology) is still perceived to be complex, or users might not be too eager to engage and interact.

Ethereum Is Struggling With User Retention

Despite its clear lead and popularity, what could disincentivize users from using Ethereum is not immediately clear. Token Terminal, an analytics platform, posted a graph showing fast-falling interest over time based on data collected between August 2015 and October 2023.

Ethereum first launched in July 2015. …