Tour de France Helps French Family Firm Make $616 Million Amid Cycling Surge

07/21/2023 13:29
Tour de France Helps French Family Firm Make $616 Million Amid Cycling Surge

Groupe Amaury, the closely held family business that owns the Tour de France, saw revenue jump by nearly a fifth last year, driven in part by a surging interest in the the world’s most famous bike race.

Groupe Amaury, the closely held family business that owns the Tour de France, saw revenue jump by nearly a fifth last year, driven in part by a surging interest in the the world’s most famous bike race.

Revenue climbed to €550 million ($616 million) in 2022, a gain of 17%, according to a company representative. Although they declined to break out revenue for Amaury Sport Organization which controls the Tour De France, ASO represented 41% of the group’s revenue in 2021, according to the latest public accounts.

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