OpenAI, the artificial intelligence research lab, has introduced a new update to its popular app, ChatGPT, the ability to set custom prompts across all chats.

As OpenAI reported, this new feature brings a semblance of memory to the AI system, essentially allowing it to recall some context in its interactions with users.

The update, called “custom instructions,” enables users to set their preferences to influence how ChatGPT responds in a conversation. In beta, this feature will initially be available for users on the Plus plan, with a broader rollout planned in the coming weeks.

The initiative stems from user feedback indicating dissatisfaction with starting each conversation from scratch. Having engaged with users from around the world, OpenAI is now focusing on steerability in …