Online publisher Vox Media Inc. is cutting around 4% of its staff, the latest round of reductions to hit the media industry.

The cuts at Vox, the parent of New York Magazine and the Verge, center around design and technology positions, as well as the news and opinion site Vox.com. The action reflects “turmoil” in the advertising industry and the increasing volatility of search and social platforms, according to a spokesperson.