In 2022, Coinbase reportedly spent $14 million on a 60-second ad of a QR code moving around the screen. Yet after a year of no Super Bowl crypto ads, it's currently unclear whether the country's largest exchange plans to advertise at the Super Bowl on Sunday, one of the biggest marketing opportunities in the country. 

Many other major crypto companies have already confirmed that they're passing on ads for the big game, including Kraken, the country's second-largest exchange, according to Fox Business. Bitcoin Spot ETF issuers, including BlackRock and Grayscale, are not expected to advertising during the game either, as Super Bowl ad slots sold out in November, well before the approval of the spot ETFs last month. 

It's a dramatic reversal from 2022's crypto-heavy advertising, …