Warner Bros. Discovery's Max is 'a flawed strategy': Analyst

02/23/2024 22:39
Warner Bros. Discovery's Max is 'a flawed strategy': Analyst

Warner Bros. Discovery (WBD) missed fourth-quarter estimates on both the top and bottom line, the stock dropping Friday morning after posting this wider-than-expected loss. LightShed Partners Partner and Media and Technology Analyst Rich Greenfield joins Yahoo Finance to discuss the media studio's strategy around cost-cutting and streaming content. "There's no doubt that [CEO] David Zaslav and Gunnar Wiedenfels, their CFO... they've done a great job of living up to the free-cash flow numbers that they promised Wall Street," Greenfield explains. "The challenge is they haven't been able to grow the business... What you're seeing from investors is that It's hard to pay meaningfully for a company if they do not believe that there is future revenue and earnings growth. So, you can cut and certainly generate cash on the short-term, but cust-cutting is not a long-term strategy..." For more expert insight and the latest market action, click here to watch this full episode of Yahoo Finance Live. Editor's note: This article was written by Luke Carberry Mogan.

Warner Bros. Discovery (WBD) missed fourth-quarter estimates on both the top and bottom line, the stock dropping Friday morning after posting this wider-than-expected loss. LightShed Partners Partner and Media and Technology Analyst Rich Greenfield joins Yahoo Finance to discuss the media studio's strategy around cost-cutting and streaming content.

"There's no doubt that [CEO] David Zaslav and Gunnar Wiedenfels, their CFO... they've done a great job of living up to the free-cash flow numbers that they promised Wall Street," Greenfield explains. "The challenge is they haven't been able to grow the business... What you're seeing from investors is that It's hard to pay meaningfully for a company if they do not believe that there is future revenue and earnings growth. So, you can cut and certainly generate cash on the short-term, but cust-cutting is not a long-term strategy..."

For more expert insight and the latest market action, click here to watch this full episode of Yahoo Finance Live.

Editor's note: This article was written by Luke Carberry Mogan.

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